I recently had to help a very gifted “performance artist”, pianist and poet take the first steps into creating a virtual presence for herself. @laraafrika can be defined as a free spirit that definitely does not like being being restricted by any conventional, let alone virtual, boundaries. She is also a proclaimed technophobe that worries about cellphones frying our brains with radiation. She likes to get on her bicycle and hit the inhospitable roads of our country, woman alone, stopping off at little villages in remote areas to enthrall school children and art lovers with her piano music and poetry along the way. She does not organise where she will stay and choose to depend rather on the generosity of human spirit, touched by her unselfish sharing of artistic expression, to give her a place to sleep, food to eat and company on her way. Scary surreal stuff actually.
She does amazing things and I find myself intrigued by not only her writing and unique way of life, but what wealth of “stuff” she could share with all of us. So I decided to “adopt” and “save” her artistic offerings by making sure that it is captured and shared to a wider audience, something a virtual presence can facilitate. She was horrified- I could see it in her face. She did not want to tell me out loud as she, at the time, was dependent on my hospitality and definitely did not want to offend me! But when I am on a mission- there is no stopping me.
I did realise that @laraafrika, like most artists, have a private side that she did not want to “put it all out there”. Her biggest concern was keeping her hybernatory self and her exuberant expressionistic artistic self in harmony and of course the severe threat of all this virtual stuff smothering her spirit and holding her captive. Not to mention the radiation frying her brain. I, on the other hand, wanted to document her poetry, film her “artistic expressions” and get her to document her nomadic journeys. So the question was to marry her fears with my expectations without scaring her off and losing the opportunity to watch some genius in motion.
As technology activists we tend to scare people away. We make them feel freakie for not using technology and insist that they adopt tools and skills before they even need them in the slightest. Using technology for the sake of technology has never and will never work. So I decided to create a virtual framework for @laraafrika that will not change what she is doing anyway, in any way. The technology must fit in with her and not the other way around. The best way to get technophobes into using technology is to use the tools they are already using but in a more effective and innovative way. An unobtrusive framework is what @laraafrika needed.
I set up a twitter account (@laraafrika) a blog (www.larakirsten.za.net), a private facebook profile for her personal network and a fan page (www.facebook.com/laraafrika) for her. As she was totally comfortable with e-mail I decided that I will keep that as her main communication tool until she is ready to explore further. She was also gifted a blackberry which I had to beg her to use. This meant that she could create her blog posts as e-mails on her phone from her bike, from where it will automatically post her blog entry onto her blog. Every blog entry then automatically created a tweet and posted the link and a short intro to her Facebook fan page. So in effect all she had to remember was to capture her journey in an email, something she was totally familiar with. I did not scare her with the technical side of things- so all she knew was that when she send an email to her blog, it miraculously appeared on her blog and twitter stream as well as her facebook fanpage. I also learnt something interesting from the experience. Most of the interactions originated from Facebook. Even though her friends and fans interacted with her on facebook, they clicked through to her blog and then returned to Facebook to comment. Interesting….

We were able to follow her progress on her latest road trip from East London to the Tankwa Karoo where she had to go off the grid due to lack of mobile access. It was great to experience her trail and tribulations along the 700km’s of inhospitable road, rain, wind, uphills, snow and tricky drivers. (See her road trip blog entries).
Then she dropped off the virtual radar for a while and I wondered if she has wandered off or if her brain got fried by my well-intended efforts. The answer was quite simple. Somewhere along the way someone tampered with her berry and her stuff just did not get to where it had to get to. On wandering into my space, I quickly corrected her mobile tool and she was ready for action yet again. This time round she is far more excepting of the technology ideas I have to share with her and is lamenting the fact that she has got ensnared into the virtual tentacles as well. She in fact did a magnificent performance piece on “technological spaces” which, in a next virtual step, we will be posting as a video onto her blog. Watch this virtual space(s).